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subscribe to beauty blog via RSSJemma Kidd Moves On Up
November 26, 2008 1:52 pm
Jemma Kidd is bidding adieu to the drugstore culture in which she launched her eponymous Make Up School line. In a statement she made at the launch of her new Skin-Intelligents collection yesterday, Kidd announced that she would be taking her brand off the shelves at U.K. retail giant Boots and repositioning it in the ivory tower that is Space NK. Sighting a move toward more sophisticated packaging and products designed for a mature audience, Cosmetics Business reports that Kidd’s entrée into the premium market makes her the first and only U.K. brand to be sold in Space NK’s niche retail space. No doubt the model (and countess by marriage) will be more comfortable in her new digs: Her spring/summer 2009 Tropicana collection, created in homage to a childhood spent in Barbados, will be in good company alongside fellow Brit and Space NK founder Nicky Kinnaird’s Laughter, a fragrance inspired by Kinnaird’s own childhood on the Spanish Mediterranean Costa del Azahar.
tags: Jemma Kidd, Makeup, Nicky Kinnaird, Space NK
Can’t to see Space NK in Bloomingdale stores across the USA!
By Nicciknows on 11/27/08 at 5:08 am