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subscribe to beauty blog via RSSKiss My Face’s Greenhouse Effect
November 11, 2008 12:08 pm
Before it was trendy to eat organic and Whole Foods Market was but a conglomerate- builder’s fantasy, Kiss My Face was making all-natural face and body products out of a converted barn and feed store in the Hudson River valley, where it remains today. Managing to stay true to its eco-conscious roots while continuing to serve as a pioneer in the industry, the brand reveals its “greenhouse” this month—an innovative effort that showcases its moisturizers, liquid soaps, shave creams, and body oils in an in-store display that’s made from 90 percent recycled materials—from graphics printed with non-polluting water solvent inks down to the steel-built nuts and bolts. The initiative comes as the company enters into a partnership with RecycleBank, an organization that rewards consumers for recycling trash in their own neighborhoods, and in anticipation of its new Potent & Pure line—an organic face-care regimen that’s sold in 65 percent recycled packaging and is produced using wind power. Precyclers, rejoice.
Photo: Courtesy of Kiss My Face
tags: Kiss My Face, Precycling, RecycleBank, Skincare, Whole Foods
