August 31 2014

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Unilever’s New Triple Threat


Just when you thought deodorants had reached their peak of technological advancement (a roll-on that can control wetness and odor?!), Unilever is trying to set a new standard in the category by adding a hair-minimizing complex to its popular Dove and Sure brands. That’s right; we’re talking about a triple-threat situation here, where excessive sweating, off-putting smells, and having to shave/wax your underarms could all be taken care of in one fell swoop. It’s unclear as of now how well the company’s new pro-epil complex works, but for those of you who like to multitask, the idea of its success is no doubt exciting.

Photo: Javier Pierini/Getty Images

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