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Diane Kruger For L’Oréal Paris; Know Your Nose; And More…

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L’Oréal Paris will see Lancôme’s Julia Roberts and raise them one Diane Kruger. [WWD]

Turning perfumers into rock stars is the fragrance industry’s latest sales tactic. It’s unclear if we’d chase say, Francis Kurkdjian down the street for an autograph, but maybe… [NYT]

If you’re looking into a New Year’s resolution gym membership, get your baby one, too. Apparently, you’re never too young to learn the benefits of well-toned glutes. [WSJ]

Early projections for the beauty industry in 2010 are forecasting, among other things, a “mood beauty” trend. Makeup with ingredients that act on neurotransmitters to actually make you happier? We’ll believe it when we see it. [National Post]

Photo: Jeff Vespa/WireImage

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