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September 1 2014

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A YouTube Makeup Artist Goes Corporate, LiLo’s Unaltered State, And More…

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Lancôme has signed YouTube makeup-artistry phenom Michelle Phan to be the brand’s official video makeup artist, making it the first luxury brand to have a social media superstar on its roster. Phan, a 22-year-old Tampa, Florida, native, has over 106,407,340 views on her own YouTube channel of makeup tutorials, so it strikes us as a pretty good marketing move to bring her on board. Don’t be shocked if/when other brands follow suit. [WWD]

The metrosexual ain’t dead (and can someone please come up with a better name?). A new study shows that men are actually spending more time on their appearance than women and nearly outspending them on products, too. We’re finding this hard to believe and are patiently waiting for the day when our s.o. asks to borrow some toner because he’s “all out.” [Daily Mail]

Lindsay Lohan hasn’t gotten lip injections, OK? If you don’t believe her, there’s an unconvincing photo on her Twitter page to prove it. [Pop Crunch]

Oscar de la Renta is apparently in talks with a “private equity investor” to beef up his beauty offerings, which is exciting news for lovers of fine fragrance and maybe even luxury cosmetics. Hey, the man’s got good taste. [WWD]

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