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July 12 2014

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Dr. Frederic Brandt At Your Fingertips? There’s An App for That

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When I first caught wind of this news byte during fashion week, it couldn’t have come at a better time. There I was in the back of a cab with the sun beating down on my face, reading an email on my Blackberry about Dr. Brandt’s new iPhone app, which―get this—can gauge the UV index in your area to help you better protect your skin. Two things immediately crossed my mind: 1) did I put on sunscreen before I left the house?; and 2) it’s high time to transition to the iPhone (it’s the keyboard that’s held me back in the past, but I think I’m ready to look beyond it now). The app, which is available for free download on iTunes, also provides skin type-specific product recommendations and Q&As with Dr. B—the famed cosmetic dermatologist also known as Manhattan’s reigning king of the injectable. And not only that, you can also buy product on the go, should you find yourself needing a new bottle of Brandt’s UV SPF 30 face lotion. Not unlike Shazam, which I’m pretty sure will change my life when I finally take the plunge, Brandt’s app is a worthwhile tool to have at your disposal.

Photo: Courtesy of Apple

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