August 20 2014

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EXCLUSIVE: Runway, Real Way, NARS Way


Over the past month, we’ve brought you the backstage scoop from New York, London, Milan, and Paris. While we try our best to get makeup artists and hairstylists to give us their “how to get this look at home” advice, there are certain things that are more translatable than others. You’re probably way more likely to try out a toned-down version of the brick red lip and shadowy eyes that Charlotte Tilbury offered at DKNY than, say, the silver/black makeup visors and chain-link nails that Alex Box showcased at Gareth Pugh. NARS Cosmetics understands the great divide between makeup for show and makeup for real, which is why it’s debuting a new collection of Runway, Real Way, NARS Way videos—right here on The series of three vignettes illustrates how to reinterpret actual backstage looks from Marc Jacobs, Thakoon, and 3.1 Phillip Lim, using non-model types (women from the brand’s marketing department, in some cases) and extreme close-ups so you can really hone in on application technique and product placement. Even though François Nars’ handiwork at Marc Jacobs was “off” and “destroyed,” as he called it, you still may need some pointers to work it out for yourself. Click above to watch, and check out NARS’ YouTube page, where all three installments will be available for your viewing pleasure after today’s premiere.

Beauty Insider