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August 20 2014

styledotcom Tom Hanks has an app? stylem.ag/1oOODte

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Nouveau Nail Technology; Buying Beauty Online, On The Cheap; And More…

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If you already enjoy OPI’s virtual “Paint It On” tool featured on its Web site, then you’ll definitely like the new, mobile iPhone app version. Now you can try before you buy, no matter where you are. [Bella Sugar]

To celebrate its one-year anniversary, Latisse is adding to its Brooke Shields-backed star power by bringing in Claire Danes as the face of its new campaign. Nothing like an exciting new spokesperson to make wary consumers forget about the drug’s possible side effects. [Stylelist]

A new type of skin-cancer screening technology is in the works that will make the subjective practice of visually identifying melanoma obsolete. If all goes as planned, an infrared sensor will be able to detect tiny temperature differences between healthy tissue and a growing tumor—in a handheld device, no less! Now that’s progress. [Allure]

Whether prestige beauty brands against the practice of discounting products like it or not, the private beauty sale phenomenon is gaining steam. Good news for companies willing to evolve with the changing times; bad news for those of you with a compulsive online shopping problem. [NYT]

Photo: Courtesy of Bella Sugar/ Apple

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