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July 29 2014

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Lush Does The Environment A Solid

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Since it opened in 1994, Lush Cosmetics has been a pioneer in protecting the planet, choosing to make its fizzy bath bombs and slabs of body butters by hand with organic fruits and vegetables and minimal preservatives or packaging. The Dorset-based brand has long been involved in eco initiatives, too, and its latest effort involves our neighbor to the north. Lush is spearheading a campaign to raise awareness about the environmental harm caused by extracting oil from the Canadian tar sands. According to Lush, the region contains about two trillion barrels of oil mixed with sand, but the process for separating the two involves destroying vast areas of forest and wildlife. The company has teamed up with the Rainforest Action Network to create a limited-edition Wild Rose Country Bath Bomb, with 100 percent of the proceeds going toward efforts to minimize damage caused by tar sand developments. Wild rose is the provincial flower of Alberta, Canada, so it plays heavily in the product, as does bergamot oil and rose absolute to melt away stress and soothe dry skin.

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