August 22 2014

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MAC Lets Evil Reign Supreme


Since MAC fused its makeup know-how with the cuddly cute (and somehow psychedelic) world of Hello Kitty almost two years ago, their collaborative genius has yet to disappoint. The brand gave Liberty of London its first cosmetic cameo back in March, and a few short months later, MAC and Alice + Olivia’s Stacey Bendet made sweet, neon yellow lip glosses and dark teal nail polishes together. Beginning today, the beauty giant unveils its latest launch, Venomous Villains, which came to fruition through a partnership with—wait for it—Disney. Rather than curate a collection around much-loved heroines, attention was turned to the bad guys—or the evil queens, as is most often the case. Eye shadows, Lipglasses, lipsticks, face powders, greasepaint sticks, and MAC’s Penultimate Brow Marker (the better to draw those evil arches with, my dear) have been encased with compacts and tubes bearing illustrated cartoons of Snow White‘s wicked stepmother, The Princess and the Frog‘s voodoo king Dr. Facilier, and 101 Dalmatians‘ Cruella De Vil. Our favorite collection belongs to Sleeping Beauty‘s Maleficent, whose demon fairy, ethereal nature resulted in two shades of swoon-worthy lipstick, two Lipglasses, a soft violet Beauty Powder, and three truly amazing nail lacquers, among other products. Most exciting is that Disney provided the maestros at MAC with the Pantone colors from the original films, so you’re getting authentic evil every time you swipe on that delicious Mineralize Eye Shadow at left.

Photo: Courtesy of MAC Cosmetics

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