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July 25 2014

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Aerin Lauder’s New Gig In Detail; Behold, The Blood Type Fragrance; And More…

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Estée Lauder global ambassador, brand spokesperson, and style and image director Aerin Lauder is set to launch her own brand for the company, simply called Aerin. Encompassing fragrance and color cosmetics­—the family’s specialty—Aerin will also come to include accessories and home accessories. “I had a dream of doing this as I was growing up,” Lauder says. “I am taking the chance to follow my dream.” [WWD]

Beauty has been quantified. According to a new study from economists at the University of Texas at Austin, being good-looking leads to more money and ultimately more happiness. [MSN]

Wanna know how beauty spokesperson Freida Pinto keeps her gorgeous caramel complexion so clear? Loads of L’Oréal cleansers and creams, obviously. Her other secret: fresh vegetable juices with coriander or pepper for spice. “The concoction makes my skin glow and is good for the digestive system too.” [Daily Record]

You’ve heard of the blood type diet; now, we bring you the blood type fragrance. Blood Concept launches this year with four unisex scents that feature metallic notes and the “actual smell of blood.” O is composed of thyme and raspberry; A includes notes of green garden, tomato leaves, and basil; B is more woody and spicy; and AB is a mineral composition of aldehydes, aluminum, and cedar wood. [Independent]

Photo: Sherly Rabbani and Josephine Solimene

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