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April 21 2014

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Emma Watson For Lancôme: Now It’s Official

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Word broke three months ago that Lancôme had nabbed Emma Watson as the new face of its Trésor line, but the party to fête the Harry Potter star’s arrival took place last night at Paris’ Pavillon Gabriel.

“I’ve watched Emma grow up,” Mario Testino said of Watson, whom he shot for the new Trésor Midnight Rose print campaign. “She was a little girl when I first worked with her, then I shot her for Burberry, then British Vogue, then Lancôme.” (Testino and Watson’s next collaboration will be the July cover of American Vogue.) “The great thing about Emma is that she’s a chameleon; she can communicate anything you ask.”

At last night’s soirée, Watson was communicating “let’s party” in a black and white Azzaro dress. “I feel lucky to embody a fragrance I am so crazy in love with,” Watson said of the eau, which adds hints of Turkish rose and cool raspberry to the fruity-floral classic. “I didn’t really like perfumes before because I thought they were heavy, but this one is really light and playful.”

Also on hand to celebrate was Lanvin designer, Alber Elbaz who was happy to get back into the fashion fold following a respite in Laos. “It was totally unglamorous but it felt right,” the designer said of his vacation. “When you go there, as the Buddhist monks say, you spend time looking at nothing, just yourself. Now it’s back to my collection, and then another one after that.”

As the euro band Puggy took the stage, Watson slipped through the crowd to get a better view, trailed closely by her parents. For fans who are fretting over a rumored hiatus, know this: The actress told Style.com that she’s off to Pittsburgh this month to start filming her next movie, The Perks of Being a Wallflower. No word on whisperings that she might transfer to NYU come September, though.

Photo: Emanuele Scorcelletti for Lancome

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