July 28 2014

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EXCLUSIVE: Victoria Beckham Picks Jo Malone


Lucky guests at Victoria Beckham’s first full-scale runway collection likely noticed something in the air—something citrusy and spicy, to be exact. If you had trouble placing the familiar aroma as you entered the New York Public Library, allow us to clarify things: has just learned that Beckham enlisted the help of her favorite British-based perfume brand, Jo Malone, to scent the walkway to her show. Assembling over 100 individual votives on the building’s storied steps, VB layered her personal favorite Jo Malone scents—Lime Basil & Mandarin and Grapefruit—to create a delightful bespoke concoction. Just another way the pop star-turned-designer has shown
that she’s got every little detail covered.

Photo: Courtesy of Jo Malone

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