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May 21 2013

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Jeffrey James Drafts A new Member To His Defensive Line


The beauty industry is full of career-hoppers, people whose day-to-day realities were drastically different before they turned their attention to lotions and potions. There are onetime models, architects, and former financial and ad execs, but the athlete-turned-beauty guru is slightly harder to come by. Byredo’s Ben Gorham notably played professional basketball in Europe before he took up fragrance, and Jeffrey James recently joined this short list. The strapping James was a member of the Washington Huskies football team before he decided to refocus his attention on organic skincare with an eponymous, well-edited line that debuted early last year boasting a wash, exfoliant, toner, crème, and two serums—all of which are entirely natural ingredient-driven (the brand’s site has a handy glossary that conveniently breaks down these extracts and essences from A to Z). The latest addition to the collection is The Eye Gel-Super 22, which is formulated with cucumber, periwinkle, hyaluronic acid, and a number of other active collagen-boosting ingredients. If, like us, you prefer to switch up your eye care formula to something lighter in the summer months, you’ll appreciate its light, cooling sensation. It’s a veritable beauty touchdown, as far as we’re concerned.


Available at Fred Segal and www.jeffreyjamesorganics.com.

Photo: Courtesy of Jeffrey James

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