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September 2 2014

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Maestro, If You Please

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If there’s one thing you can say about the R&D geniuses at Giorgio Armani Beauty, it’s that they make one hell of a foundation. Its Luminous Silk Foundation has become the skin-enhancing gold standard since it launched ten years ago, as its lightweight, silky fluid formula imparts a natural, perfected glow that is hard to duplicate. The secret is in the pairing of transparency and coverage, a specialized skill that served the brand well when it began development on its new Maestro Fusion Makeup eight years ago. “It’s not a foundation, it’s a complexion perfector,” Armani’s international makeup artist Linda Cantello says of the fluid face saver. The idea here isn’t necessarily new: Utilizing an ultra-fine pigment suspension system to create veil-like foundations has become quite popular over the past few years, giving us Chanel’s Vitalumiere Aqua and more recently, Estée Lauder’s Invisible Fluid Makeup. Armani’s offering is different in its execution, though—which is to say that the entire 12-shade range is a textural revelation: Each one goes on like a liquid, quickly dries down to a velvet—not matte—finish, and blends in seamlessly without a greasy residue thanks to its dry-oil base. Add a few dabs of the similarly weightless Maestro Eraser Fusion Hybrid Concealer to illuminate the under-eye area, and the fall face is as good as yours.

From $40, available September 2012 at www.giorgioarmanibeauty-usa.com.

Photo: Courtesy of Giorgio Armani Beauty

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