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August 28 2014

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Estée Lauder Keeps Its Eyes On The Prize

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Tom Pecheux is often credited with starting the blue shadow movement that swept the Spring shows, but the facepainter was quick to decline the credit backstage. When pressed on why he used azure pigments at shows like Altuzarra, Derek Lam and Anthony Vaccarello, the Estée Lauder creative director of makeup would simply revert to the word “aqua”—the reflection of sunrise on a lake, or the light bouncing off of a pool—pointing to those optical phenomena as the inspiration behind his go-to color palette of washed-out blues and iridescent grays. The same visual stimuli also likely inspired Lauder’s Pure Color Stay-On Shadow Paints, which just launched in stores last month. The glass pots that the makeup artist tested out in the fashion week trenches look like classic cream shadows at first glance, but once you touch them, it becomes clear that the shimmering, pearlescent pigments are incredibly sheer—all the better to build a shockingly no-budge wash of color with. The burgundy Cosmic, green Extreme Emerald, and pewter Steel were some of Pecheux’s runway favorites, but the creamy copper Chained has been on heavy rotation around these parts, as it is easily blended with stronger hues, like the poppy Neon Fuchsia, to create a multi-dimensional foil-like effect. Fingers crossed Pecheux will be testing out a new shade range of the lid lacquers at the Fall shows.

Photo: Courtesy of Estée Lauder

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  1. PAMELUXE says:

    Ah cannot wait to play with these. Drawn to the Neon Fuchsia.

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