August 27 2014

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A Cupful of BB


Already the cup of choice for those who like their tea to have style and substance, Kusmi, the 145-year-old Russian-born, Paris-adopted brand, is entering fragrant new territory with the launch of its latest brew. You’ve heard of BB creams (and also CC, and soon enough, DD); now, say hello to BB teas. Much like their topical counterparts, Kusmi’s BB tea—here, short for Beauty Beverage, not Beauty Balm; the moniker was the brainchild of the women working in the company’s Paris offices—has skin refining at its core. They are just doing it from the inside out. The sweetly aromatic blend of antioxidant-rich green tea, vitamin A- and C-packed dandelion, and alpha-hydroxy-laced rooibos, is designed to provide intense hydration for the skin while also boosting immunity and helping to remove toxins from the body. Kusmi CEO Sylvain Orebi suggests five cups a day for maximum skin-detoxing benefits, and considering how delicious the tea is, heeding that advice should prove very easy.

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Photo: Courtesy of Kusmi Tea



  1. Citygirlinred says:

    I recently started drinking the detox tea and love it, will have to try this one.

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