August 21 2014

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Aedes de Venustas’ Exotic New Eau



While I love to spritz and sample fragrances, I rarely wear them on the reg. I can appreciate a fruity floral and an intense oud, but as far as misting a scent liberally each morning, it just isn’t integral to my routine. I’m quite picky when it comes to perfume—it can’t be too sweet, powdery, or spicy. However, when I dabbed on Aedes de Venustas’ second creation, Iris Nazarena, it smelled feminine but not cloying; musky but not masculine. Since it is the root, or rhizome, of the Iris Nazarena (a species that grows in the mountains east of Nazareth) that holds the aroma, the flower must grow for three years and dry for an equal amount of time before the distinct, powdery-woody-violet note comes to fruition—making it one of the most precious and expensive materials in perfumery. Still, despite its high price, Karl Bradl, cofounder of the olfactory boutique and fragrance brand in New York’s West Village, was determined to make it the focal point of his latest eau. “The uncanny beauty of the flower, with its brown-purple spots and delicate, bluish-purple veins, seduced me as soon as I discovered it on a postcard,” he says. Perfumer Ralf Schwieger was tasked with creating a new interpretation of Bradl’s muse and finding a point of difference with Chanel No. 19, “…the benchmark of iris-based scents and an unsurpassed template since its launch in 1971,” explains Schwieger. With hints of rose, juniper berry, star anise, leather, and patchouli, this sexy unisex blend hits all the right notes—perhaps even setting a new standard for this beloved bloom.


Photos: Courtesy of Aedes de Venustas

Nose Candy