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August 2 2014

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The Love-Fest Between Beauty and Designers Continues With Caudalíe

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LWrenScottLimitedEditionBeautyElixir-2Make room on your vanity for yet another beauty and fashion mash-up—French skincare maker Caudalíe is getting into the collaboration game with a new limited-edition version of Beauty Elixir, a toner-serum hybrid that first launched in 1996. Beginning next month, fans can get the invigorating mist, which Caudalíe founder Mathilde Thomas describes as “Starbucks coffee for the skin,” in a chic bottle designed by L’Wren Scott. The partnership may not seem like an obvious one to devotees of the brand, but it’s actually a no-brainer. Thomas tapped Scott for the project because of her well-documented appreciation of the spray. “I have been a big fan of this product since I first discovered it in a French pharmacy in 1997. Mathilde had read in more than one publication about my love of [Beauty Elixir]. She reached out and asked if we could meet up for tea. From there, the idea of my designing the bottle came to fruition,” says Scott.

The women’s mutual admiration for each other made for a smooth creative process, and it didn’t take long for the duo to nail down a new concept for the bottle. The packaging is inspired by the mosaic patterns Scott used in her Fall 2013 collection, and it alludes to the curves of the female form. “The first [sketch] [Scott] showed me was the best. Then we went back and forth on the color before we opted for matte black. It’s very modern, graphic, and super-feminine all at the same time,” says Thomas. One thing it isn’t: permanent. Only 5,000 designer bottles will be available Stateside. We have a feeling they won’t be on shelves for long.

Caudalíe L’Wren Scott Limited Edition Beauty Elixir, $49, available November 1 at www.us.caudalie.com.

Photo: Courtesy of Caudalie

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