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July 26 2014

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Following the Olfactory Spice Trail With Pauline Rochas

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mure-et-muscThe pro: Pauline Rochas, cocreator of Le Premier Parfum by Coolife

The product: “I was a young teenager in Paris when I first discovered Mûre et Musc by L’Artisan Parfumeur. I got a whiff of it from a girl I had a crush on from class. I remember rushing out to the boutique in the seventh arrondissement right after school that day to buy myself a bottle. I especially loved how it started out fruity, sweet, juicy, gourmand, then opened into musky and woody notes—ending with warm and sensual oriental notes. That is exactly how I remember it evolving on my skin. The fruity and woody ingredients in particular transport me back to my younger childhood memories of vacationing in Bordeaux at Château Lagarosse, my family’s castle, plucking fresh wild blackberries, and our travels to Morocco where I was first stirred by the aroma of spices and incense burning. It was then that I started playing alchemist in my bathroom—crushing raw pieces of musk and resins and mixing them with essential oils. Needless to say, this influenced my inconscient collectif [collective unconscious] and the decision to go with a short list of carefully handpicked raw materials with oriental notes for Le Premier Parfum. But when I walk into a perfumery today that carries Mûre et Musc, I still get all excited at the chance of spraying it on and letting the magic of its scent take me back in time.”

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