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July 25 2014

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She’s No Brad Pitt: Gisele Named the New Face of Chanel No. 5

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Joining the ranks of Catherine Deneuve, Carole Bouquet, Nicole Kidman, Audrey Tautou, Brad Pitt, and Marilyn Monroe is Gisele Bündchen, who was named the newest face of Chanel No. 5. The Brazilian beauty already fronted the storied house’s Les Beiges collection, but in a campaign lensed by director Baz Luhrmann dropping at the end of the year, Bündchen will become the new gold standard of the classic French fragrance.

Galliano Returns—This Time Setting His Sights on the Beauty Space

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gallianoIt’s official: John Galliano will serve as Russian perfumery chain L’Etoile’s creative director. After a stint at Oscar de la Renta, the designer found a permanent place at the beauty brand and, according to WWD, is rumored to be working on its “signature cosmetics line.” What should we expect from the man who often made fashion magic at Dior? Perhaps a newspaper-print compact or a scent as bold and grandiose as one of his gowns? While the fruits of Galliano’s labor remain to be seen, we’re certain there will be no shortage of imagination involved.

Charlotte Casiraghi Reigns as the Face of Gucci Beauty

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Charlotte Casiraghi, fifth in line to the throne of Monaco and granddaughter to Grace Kelly, may not wear the crown of the sovereign city-state (yet), but Gucci has a prime role for the equestrian-loving princess in the meantime: She will serve as the face for the house’s highly anticipated cosmetics range due out in September, reports WWD. It’s not Casiraghi’s first gig with the Italian label, as she previously joined forces with creative director Frida Giannini to develop a riding collection exclusively for her horseback-riding endeavors and fronted its Forever Now campaign, where she posed with well-groomed ponies and glossy golden retrievers. Here’s hoping the royal shares the spotlight with more baby animals in the brand’s new beauty ads.

Photo: Courtesy of Gucci

Top Models Teach the ABC’s of Beauty

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Today marks the beginning of i-D‘s first online beauty week, and here to help celebrate are twenty-six of the catwalk’s current supers—ranging from Lindsey Wixson to Binx Walton. These top models run through the ABC’s according to the fashion glossy in this video directed by Daniel Sannwald and newly appointed beauty editor and makeup artist, Isamaya Ffrench. Talk about hot for teacher…


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32 Is Apparently the Perfect Time to Diet—and Other Interesting Beauty News

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cara-delevingneNot only can you fake fuller eyelashes, but you can bluff about the size of your brows now, too. They’re called lace-front eyebrows, and much like the wig iteration, these faux arches—or “furry brow stickers,” as Refinery29 calls them—are sewn onto layers of lace, which are essentially glued onto your natural set. Maybe achieving Cara Delevingne-like brows isn’t so wildly unattainable after all. (We’re kidding. Sort of.)

Apparently your early 30s—specifically, age 32—is the ideal time for dieting, according to a new study. “Diets are more likely to go awry in the 20s because people are more likely to be single and to party more,” reports the Daily Mail. But in their mid-30s, people are “not so bothered about their appearance as aging takes its toll and they embrace middle age,” therefore making 32 the sweet spot for optimal weight loss. (Bring on the pizza.)

A new study published in The Atlantic answers the age-old question: Why do women wear so much makeup? The study, in which forty-four women in their early 20s applied products as though they were “getting ready for a night out,” suggests that women actually tend to wear more makeup than necessary—that is, if what’s necessary is measured by a man’s preference. Eye roll.

Speaking of standards, The Cut interviewed Elena Rossini, the 34-year-old filmmaker and producer of The Illusionists, a new documentary that explores the globalization of Western beauty ideals and their effects on women. (View her Kickstarter campaign here.)

Photo: Indigital