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July 25 2014

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6 posts tagged "Alterna"

Katie Holmes Expands Partnership With Bobbi Brown; Big Surgeries, Little Results; and Burberry’s Rock ‘n’ Roll Rhythm

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holmes_resizeKatie Holmes has been on a beauty roll this year after teaming up with Bobbi Brown back in September and buying into Alterna haircare in January. In an interview with WWD today announcing the new Bobbi & Katie Collection, the actress discussed her partnership with Brown. “I’ve loved every minute of it—Bobbi is so creative and so smart. I’m very inspired by her.” The makeup artist and entrepreneur expressed equal admiration. “Katie’s not just a face, she’s a true partner,” said Brown. “She’s ridiculously beautiful, and she really has a feel for what women want and need. She has a great eye for color and design.”

A new study published this week revealed that major procedures like brow- and facelifts often make less of a difference than we’re led to believe. According to a New York Times article analyzing its findings, raters estimated patients’ ages to be about 2.1 years younger, on average, than their chronological age before surgery, and 5.2 years younger after surgery, an overall difference of 3.1 years, with minimal changes in attractiveness, for example. Shelling out all that money and going under the knife to turn back the clock just a few years seems, well, a bit more vain now.

After reassuming control of its beauty division in April, Burberry has introduced its first in-house fragrance, Brit Rhythm, which targets men who love rock ‘n’ roll. “Music has become such an integral part of our world, from the digital site that we have—Burberry Acoustic—to the things that we do at all the shows with the music team here that I set up,” said Christopher Bailey. The label’s chief creative officer continued to say that the scent captures “that kind of adrenaline feeling that you get from music. The effect of hairs rising on the back of your neck. The moment when you are anticipating your favorite band coming on, or when you are listening to a beautiful piece.”

The Fab Five: July Fourth Essentials

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beautyAs far as holidays go, July Fourth has a lot going for it: barbecues, fireworks, an endless rotation of ice-cold adult beverages. Chances are you’ll need certain beauty essentials to last you through the first rays of sun (well, let’s hope) to the final explosions in the sky. In honor of the occasion, we rounded up five picks (plus a bonus) that will prove indispensable regardless of whether the festivities find you beachfront, lakeside, or city-bound.

Clear Cut
Kate Somerville Daily Deflector Waterlight SPF 50+
Sun protection is a no-brainer, particularly if you will be spending a significant amount of time outside. Kate Somerville’s newest sunscreen is as un-sunblock-y as you can get—it’s super sheer, lightweight, moisturizing, and is apparently packed with shiitake-mushroom extract to help restore skin elasticity while blocking out those rays.

The Bluest Eye
Topshop Eye Crayon in Kingfisher
I will be the first to admit I’m all for some subtle holiday color coordinating—done tastefully. So with your, say, red-and-white polka-dot dress, might I suggest a thick swath of this bright aqua shadow stick across each lid. The blue color payoff is bold, and it will resist creasing for many a daylight hour.

Multiple Choice
Ilia Multi-Stick in I Put a Spell on You
In the colder months, I’m perfectly content for each product to serve one sole purpose, but in those dog days of summer, when the desire to simplify is stronger than ever, multifunctional is a must. My current favorite is this makeup stick by the green-minded brand Ilia; the pale coral I Put a Spell on You will suit a wide array of skin tones, and it looks just as good on lips as it does on cheeks.

Polished Off
Priti Nail Color in City Girl Rose
While the state of my fingernails usually falls somewhere between totally bare and complete disarray, on holidays I always find my inner girly girl and get down to some painting. Because my tips have gone naked for about a month now, I’m easing back into the polish game with this new peachy pink by Priti that reminds me of the sparkling rosé I plan to be guzzling all weekend.

Check Your Head
Alterna Caviar CC Cream
That’s right, there are now CC creams for your hair. And here’s why I’m getting behind this one: It has just enough hold as a styling cream, it’s hydrating, it has UV filters to protect your color from fading, and it smells pretty awesome. I plan to generously slather it on before milkmaid braiding.

About Face
Ursa Major Essential Face Wipes
A bonus for your summer tote bag: Ursa Major’s new Essential Face Wipes. Cleansing, soothing, and shine-reducing, these wipes are great after a bike ride (or any other sweaty hot-weather activity) for a much-needed refresh.

Photos: Courtesy of Kate Somerville, Topshop, Ilia, Priti, Alterna, Ursa Major

Katie Holmes For Alterna; Chloë Moretz Goes Brunette; And More…

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Following in Jennifer Aniston’s entrepreneurial footsteps, Katie Holmes has signed on to be a spokesperson and co-owner of the haircare brand Alterna. Holmes was also recently named the face of Bobbi Brown cosmetics. [WWD]

With Oz the Great and Powerful wrapped and headed to theaters, James Franco has announced his next project: Beautiful People. The biopic, which Franco will direct and star in, tells the story of Jay Sebring, who coiffed the celebrity set in the sixties, before being murdered—along with sometime girlfriend Sharon Tate—by Charles Manson’s cult. Sounds…light. [Guardian]

Chloë Moretz is a brunette! The Kick-Ass star just gave herself a milk-chocolate makeover with ombre highlights in anticipation of the couture shows next week. [Daily Mail]

In celebration of the tenth anniversary of Y-3, Adidas and Yohji Yamamoto will launch a men’s scent next month called Black Label. [WWD]

Photo: Courtesy of Twitter.com/ChloeGMoretz

Flyaways, Be Gone

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After a string of unusually warm December days, a winter cold snap has finally settled over New York. And you know what? We couldn’t be happier. Something about all the springlike humidity just felt unnatural, not to mention the fact that it’s difficult to dip into your new fall wardrobe when its 60 degrees outside. But wool is now the word, and there is one unfortunate aftereffect that our beloved nubby knit beanies tend to leave behind: hair static. Lots of it. We’re ready to take it on this season, though, thanks to Alterna’s new, limited-edition Winter Rx Anti-Static Spray. A sheer, subtly scented mist that features essences of almond, vanilla, cherry, and coconut, it tames flyaways, lightly sets any style, and reduces frizz brought on by shifting temperatures, i.e., the extreme transition from the outside cold to the dry indoor heat. It’s small enough to fit into most bags for easy, on-the-go touch-ups, too, which will come in handy for the next few months. Here’s the hard truth, East Coasters: It’s only gonna get colder.

Photo: Courtesy of Alterna

Alterna Gets Shaken And Stirred

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In these days of advanced imbibing, a skilled bartender is a hot commodity. Milk & Honey’s cognac, madeira, curaçao, grenadine, and egg creation, the Bosom Caresser, is not going to make itself, after all. But with its latest concoctions, Alterna is leaving the mixology to you. Each of the brand’s new Styling Cocktails features a dual dispenser and two of its best-selling formulas, meaning the precise product combination is literally in your hands. Straight & Sleek has the Hemp Straightening Balm and Caviar Polishing serum, Maximum Volume pairs the Hemp Thickening Compound and Caviar Volume Crème, and Curl & Control brings together the Hemp Texturizing Glaze and Life Curls Shape Activator. Turn the dial in one direction or the other to create the ideal blend for your ‘do, rub between your palms, and slather at will.


Alterna Styling Cocktails, $22, available at Ulta and Fred Segal Studio Beautymix.

Photo: Courtesy of Alterna