August 22 2014

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1 posts tagged "Anne Valérie Hash"

Sheer Color And “Special Sauce” Backstage At Anne Valérie Hash


To match the effortless cool of Anne Valérie Hash’s love-inspired Spring collection in Paris yesterday, makeup artist Alex Box played up the “cosmetic” angle of the collection, complementing the sensibility and muted natural tones of the fabrics with similar shades of makeup. “It’s just stripped-back color, very sheer, cool, and effortless,” she said, which meant warm washes of mauve and rose through the cheeks and eyes so that each model “catches the light as she turns, and she kind of echoes the movement of the clothes.” It was a simple, pretty departure for the creative director of Illamasqua, the British-based makeup brand that prides itself on shock-and-awe makeup and equally outrageous ad visuals. A slight hint of Box’s flare for the extraordinary came via a flash of MAC Super Slick Liquid Eyeliner in Silver worn close to the lash line, sans mascara. “Usually, the less mascara, the more contemporary the look,” she said.

There was something dually extraordinary happening at the hair station as well. “We are introducing a new product in February, Bumble and Bumble Special Sauce,” master stylist James Pecis revealed. “It’s a mixture of our favorite staple products: Styling Creme, Surf Spray, and Grooming Creme,” he explained, prepping models’ tresses with the concoction to achieve a heavy texture to “toughen up” strands and offset the light, feminine clothes. Pecis then wove loosely deconstructed, messy braids along the sides for “a beachy look with a natural wave to it.”

Photo: Pierre Verdy / AFP / Getty Images