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May 21 2013

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26 posts tagged "Fresh"

Brick, In The House


As previously noted, red was the lip color for Fall 2011, turning up everywhere from Diane von Furstenberg and Giles to Gucci and Ungaro. Bright classic crimsons definitely reigned, but there was also a movement to re-embrace that grunge staple, the brick red mouth. Blame it on the nineties influence that hit the runways, bringing menswear-as-womenswear staples and slouchy silhouettes back to the forefront. The timing couldn’t be better, either, as Nirvana fans celebrate the 20th anniversary of the Seattle act’s hit album Nevermind—and we fête Courtney Love, who did as much for the off-red pout color as her late husband did for indie rock. Here, our favorite smoky scarlet picks for the season.

NARS Pure Matte Lipstick in Mascate
François Nars’ fall offering manages to be shine-free but not drying. Boasting a real matte finish that stays true to the nineties’ flat-pigment mandate, it can be applied without a lipliner, a boon to anyone trying to streamline their makeup bag.

$25, www.narscosmetics.com.

Merle Norman Cosmetics Lipcolor in Glamour
A full-coverage option with a rich, creamy finish, this burnt red glides on easy and wears with only marginal shine.

$15, available November 2011. Visit www.merlenorman.com for direct mail instructions.

Continue Reading “Brick, In The House” »

Fresh’s Fruit Rollout

They did it for black tea, Umbrian clay, and even soy. Lev Glazman and Alina Roytberg, the industrious pair behind Fresh, have a knack for taking an ingredient and elevating it to skincare superstar status. Now, they’re doing the same for sea buckthorn oil. Made an official “buzzword” fruit two years ago by Sibu Beauty, the yellow berry native to Russia is able to withstand Siberia’s harsh weather conditions thanks to “survival proteins” holed up in its omega fatty acid-rich oil. Lev first discovered the elixir’s reparative potential as a child when his mom used it to help heal burns, and it has occasionally appeared in minute quantities in other Fresh products. But it’s the centerpiece of the brand’s latest launches, a bar soap that gently exfoliates while it cleanses and hydrates with a heady dose of shea butter, and a body cream, which is a velvety, nourishing treat for dry, rough skin. There are but two offerings in Fresh’s Seaberry range now, but according to Glazman more are in the works.


Fresh Seaberry Body Cream, $28.50, and Soap, $16.50, available beginning August 2011 at www.fresh.com.

Photo: Courtesy of Fresh

Breaking: Fresh Hits The Gas


Much to the enjoyment of New Yorkers confined to midtown office buildings where lunch pickings are slim, the food truck movement has exploded on the island of Manhattan. Lobster rolls, tacos, handcrafted ice creams, dumplings, and even Mexican-barbecue hybrids are now mobile, making it easy to eat well (and often). In an ingenious move, Fresh is borrowing from this mobile concept and ushering in the dawn of the beauty truck. Believing wholeheartedly that anyone who tries its Sugar Lip Treatments will be hooked for life, the brand has geared out its own four-wheelers to launch its Kiss & Tell campaign, in which free tubes of the popular pout perfectors will be doled out on the city’s streets. Look out for the lip-covered trucks this Thursday, June 23, and Saturday, June 25, and as you do with your favorite traveling comestibles, follow Fresh on Twitter @FreshFounder to find out where you can get in on the action. Fingers crossed this is just the beginning of beauty trucks; we’re pretty sure being able to pick up your favorite products as easily as a slice of artisanal pizza is the future.

Photo: Courtesy of Fresh

Embracing The Understated Statement Lip


Despite pulling out a deep red stain for a high-profile art function recently and a dark aubergine pout, à la Lucia Pieroni at Missoni, for the Chopard party in Cannes on Saturday, I have been fairly negligent about mouth maintenance of late. Moisturizing is a given (I never leave home without a pot of By Terry’s Baume de Rose), but I haven’t really been up to sporting “Hey, look at me” color. You can still do a statement lip without going for high glamour, though. The secret is finding a flesh-toned bullet that is slightly darker than your lips’ natural shade, thus rendering them conspicuously more impactful and even a touch more plump. I made this discovery recently thanks to two new releases that happily crossed my desk. The first is from Fresh, which has just debuted its latest Sugar Tinted Lip Treatment in Honey, a warm nude. Loaded with hydrating meadowfoam and black currant seed oils, it’s more of a hardworking, lightly pigmented conditioning balm than a fussy bit of makeup—which is exactly what Burberry was going for with its new Lip Mists. Offering just a hint of color and a dewy finish, each tube in the nine-piece range wears with incredible ease, No. 01 Cinnamon in particular. Sometimes, less really can be more.

Photo: Courtesy of Burberry; Courtesy of Fresh

Fresh Debuts Brown Sugar, The Fragrance

Fans of Fresh’s Brown Sugar Body Polish may want to sit down for this one. After line extensions that have included a Body Cream and a Hand Cream enhanced with the scrub’s sweet and spicy scent, the brand has finally decided to give the people what they want: more brown sugar. The popular product range, which debuted way back in 1999, is getting its very own eau de parfum. Now you can spritz the Sicilian lemon, sugared magnolia, caramel, and cypress fragrance to your heart’s content. For Brown Sugar novices, believe us when we tell you that, despite its name, the eau retains a certain effervescence that keeps it from being cloying. A brand-new candle and shower gel only help to further the Brown Sugar sensorial experience, allowing you to be enveloped by its aroma pretty much all day (the perfume’s rollerball size should suffice for mid-afternoon touch-ups).

Photo: Courtesy of Fresh