When Vancouver-born Sasha Plavsic set out to create a responsible lipstick, she wanted it to be both naturally minded and capable of holding court with the MACs and NARSes of the world. Suffice it to say, mission accomplished. Ilia Beauty, her 85 percent organic collection of lip conditioners infused with jojoba oil and cocoa butter, [...]

In the increasingly oversaturated “green beauty” market, it doesn’t get more pure than Intelligent Nutrients. Aveda founder Horst Rechelbacher’s skincare and nutriceutical line uses food-grade organic ingredients and innovative bio-tech processes to utilize the best, most efficacious parts of plants for everything from face creams and belly balms to pet washes and erotic oils. Rechelbacher [...]

With luxe room scents and an impressive array of different diffusion methods par for the course these days, home fragrances have come a long way since their formative years of dusty incense sticks and Glade plug-ins. Now, Aveda founder Horst Rechelbacher is adding a new offering from his Intelligent Nutrients brand to the potpourri pot. [...]

The green beauty movement has been gaining more speed recently, with a trio of Democratic lawmakers introducing the Safe Cosmetics Act of 2010 before Congress last week. Another conversation starter: the release of No More Dirty Looks, a new eco-guide to finding safe and clean personal care products. Authors Siobhan O’Connor, an editor at GOOD [...]

Going green is hot, and everyone wants in on the action—from large corporations to smaller niche brands. But the rush to release soaps, shampoos, skincare, and makeup with “natural” or “organic” on their labels is causing a quality-control issue. Or so say certain pioneers of the green movement, who have filed a complaint with the [...]

Sephora has signed an agreement with a French transportation company to ensure that 80 percent of its 250 French stores receive product deliveries via electric vehicle by the end of the year. Hopefully, the same initiative will come to the U.S. so we too can rationalize buying more beauty products with a decreased carbon footprint. [...]

If you missed last summer’s beauty brawl, in which salon owner and master stylist Philip Pelusi’s Tela Beauty Organics and Horst Rechelbacher’s Intelligent Nutrients vied for bragging rights as to who was in fact the first haircare line to launch with products bearing the USDA Certified Organic seal of approval, we’ll spare you the suspense: [...]

In today’s “it’s cool to be green” climate, where it seems like just about everyone is rebranding themselves as “all natural,” it’s easy to fall prey to greenwashing. But when Aveda founder Horst Rechelbacher launches a new project, people take notice. Intelligent Nutrients, his certified organic health and beauty brand is pretty much as real-deal [...]