Style.com

April 21 2014

styledotcom The hair trend that totally transforms your face: stylem.ag/1jWoq7e

Subscribe to Style Magazine
25 posts tagged "L’Oréal"

Fashion’s Tattoo Addicts, Baby Skincare Junkies, And Madonna, Still Sexy After All These Years

-------

Freja Beha Erichsen, Marc Jacobs, Victoria Beckham—all tattoo collectors. Trends come and go in a blink, but many fashion lifers can’t seem to get enough permanent ink. Refinery 29 created a guide to their favorite industry insiders’ body art. Check out Pamela Love’s seeing eye and Anna Sheffield’s Sanskrit stamps, among others. [Refinery 29]

L’Oréal opened its largest hair research center ever outside of Paris. It will house all sorts of innovative technology, as well as top chemists, scientists, and statisticians in the field. What it means for you: user-friendly hair dyes in a wider range of shades and more environmentally sound products. [WWD]

The baby skincare business is booming, growing more than 180 percent in the past three years. Choosy moms want the best nontoxic products for their infants, and that often means shelling out hundreds for cult brands like Mustela and California Baby. Apparently it’s never too early to become a product junkie. [NYT]

Madonna has always pushed boundaries with concerts, music videos, and crazy getups. Now she’s doing the same with the racy ads for her new Truth or Dare fragrance. The scent—”narcotic florals balanced with wood and vanilla”—is available exclusively at Macy’s in April and will launch worldwide in May. Her new MDNA album may be a little flat musically, but this campaign reassures us that when it comes to being a sex icon, Madge has still got it! [Daily Mail]

Photo: Luca Cannonieri / GoRunway.com

Rihanna, The Latest Blonde; Shiseido Signs Jennifer Connelly; And More…

-------

Seeing as how it’s rare that Rihanna keeps one hairstyle for longer than a few months, we knew that her long, highlighted curls would one day come to an end. And it looks like that day is today, as Ri-Ri debuts a new, blond shag with bangs. [Us]

In somewhat of a coup, Shiseido has signed Jennifer Connelly to be the face of its Future Solution LX premium skincare line. How the raven-haired, green-eyed Connelly has gone without a beauty contract all these years is completely mind-boggling to us. [WWD]

Equally shocking is this next piece of spokesperson news: L’Oréal Paris has signed a model—not an actress—to front its forthcoming Rouge Caress lipstick line. That model is none other than Hungarian beauty Barbara Palvin. [WWD]

Willow Smith has whipped her last hair. The teen singing sensation posted pictures online last night of her newly shaved head. [EW]

In case you were wondering how Charlize Theron is dealing with aging in Hollywood, the Young Adult star is “36 and loving it. I wouldn’t want to go back to my twenties. Some people have Botox and that’s great. But hopefully I’ll be OK without it.” [Mirror]

Photo: AP Photo/Mark J. Terrill

The Bettencourts Settle; A Lift On The Liquids Ban; And More…

-------


Wondering what time is the right time to go under the knife? 52 years, 41 weeks, and four days, turns out. [StyleList]

After three years of back-and-forth legal battles that rocked L’Oréal—and sent shockwaves through the French government as well—Françoise Bettencourt Meyers has dropped all of the charges against her mother, 88-year-old L’Oréal heiress Liliane Bettencourt. We’re going to guess that it will take more than a mother-daughter spa day to patch up that relationship. [WWD]

It’s not exactly WikiLeaks, but Lipstick Queen founder Poppy King does spill some of the beauty biz’s secrets in the Huffington Post. Like, for example, did you know that the fuzzy tip on your lip gloss wand is called a “doe foot”? Scan-da-lous. [HuffPo]

London’s Gatwick Airport is planning to lift its ban on liquids in carry-on items as soon as next year—which means we will be avoiding Heathrow when crossing the pond at all costs. A return to traveling with full-sized face wash and toner? Dreams can come true! [FHR]

Photo: MARTIN BUREAU/AFP/Getty Images

Drugstore Discovery Of The Week: Lash Primer—It Works

-------


I recently flew out to California to shoot a commercial and had my makeup done—like, really “done,” by face painter DeeDee Marcelli, who’s worked with everyone from Alicia Keys to Coco Rocha. Marcelli gave me the full works and we chatted away as she applied layers of foundation to my wan skin (it was a long flight). When she got to my lashes, all conversation came to a halt. Instead of pulling out Dior Show, the mother of all on-set mascaras, DeeDee went for L’Oréal Double Extend Lash Boosting Mascara. You might recognize the sparkly blue and gold tube from your local drugstore beauty aisle, where it debuted earlier this year boasting a serum-infused primer on one end and a rich black pigment on the other, all for $12.99. I’ve never bothered much with primers or really got their purpose, but Marcelli swears by L’Oréal’s. “This primer is great because it really wraps around your lashes, making each hair thicker and fuller, so you can create huge volume without any clumps.” She wasn’t kidding. I watched as she worked a few coats in between every one of my lashes, holding the wand vertically and combing upward from the base to the tip. She had me look up, down, left, and right before letting this base coat dry. Then she finished with what seemed like a billion layers of the mascara, using the same 360-degree, no-lash-left-behind technique as before. When I glanced in the mirror, my fringe was out-to-there and I didn’t spot a single clump. We were shooting in digital, which is pretty forgiving, but Marcelli relies on this primer-mascara combo for critical hi-def situations and real-life moments when wonky lashes won’t cut it, too. Just like that, she sold me on the power of primer.

Backstage At Matthew Williamson, Grunge Gets An Update From Babs

-------


As previously mentioned on this blog, early-nineties makeup has been ruling the runways from New York to London. At Matthew Williamson’s show last night, makeup artist James Kaliardos managed to skirt the line between intentionally undone and beautifully, barely there using—get this—an arsenal of drugstore products. Kaliardos’ “five-minute face,” as he called it, was inspired by Kim Noorda’s flawless skin and began with L’Oréal’s Studio Secrets Smoothing Resurfacing Primer, which he applied for pore minimizing and shine control. To create what he dubbed the “scaffolding,” i.e., the base of the look, Kaliardos dotted a pale shade of L’Oréal’s True Match Touche Magique on the nose and center of the forehead to naturally highlight the allover coverage he built using L’Oréal’s High Definition Smoothing Foundation. Reaching for a deeper shade of the complexion-correcting product (which comes equipped with a built-in brush), he contoured cheekbones and shaded the temples. In an interesting turn of events, models’ eyes were then given structure with a nod to Barbra Streisand—a non-grunge-era heroine if we’ve ever heard of one. Kaliardos skipped the liner and instead grabbed L’Oréal’s Pro Eye Shadow trio in Grey Obsession, which he used to draw a long straight line just above the crease that he pulled past the outer corners. Singing the praises of multitasking products, Kaliardos finished the look with an eye shadow-turned-highlighter on cheeks and the inner corners of the eye and utilized a pink-hued primer to take away sallowness and inject an aura of overall health. The nineties were there, sure, but in a much more fresh-faced, less angsty, Funny Girl kind of way.

Photo: Don Ashby & Olivier Claisse / FirstView.com