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August 28 2014

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2 posts tagged "Lorit Simon"

La Lohan’s “Sunless Secret” Actually Someone Else’s?

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Fans of Sevin Nyne, Lindsay Lohan’s “breakthrough” new tanning mist that was released to national acclaim at Sephora a few months back, might be interested to know that the revolutionary formula that Ms. Lohan and her co-conspirator in bronzing, Lorit Simon, claim to have created was in fact stolen. Or at least that’s what St. Petersburg, Florida, chemist Jennifer Sunday is alleging in a lawsuit she filed in a Tampa federal court. According to an article in the St. Petersburg Times, Simon signed a confidentiality agreement in January with Sunday’s company, White Wave International Labs, while the two parties negotiated over samples of the tanning mist. But before they were able to agree on a price, Sevin Nyne curiously hit the market. The formula in question uses natural ingredients including goji berry, caramel, chardonnay extracts, and a sugar-coconut base, which gives the product its appeal in a market filled with synthetic competitors. Perhaps Lohan’s first foray into the beauty world, which she named after her lucky numbers, will prove not so lucky after all. Thoughts on the allegations and the product itself?

Photo: Courtesy of Sephora

La Lohan Gets The Bronze

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Apparently not content to have an empire built on leggings and paparazzi shots alone, Lindsay Lohan will be joining the beauty ranks next month with the release of Sevin Nyne, her own self-tanning mist. Enlisting the expertise of tanning guru Lorit Simon, who has been giving the starlet her airbrushed glow for years, Lohan’s own patented blend contains an active of DHA and uses natural ingredients, like caramel, goji berry, and chardonnay extracts, instead of artificial colorants. A sugar coconut base also adds to the green leanings of the new spray, which reportedly works in just two to five hours and lasts four to five days—without staining. May 1 is the product’s official launch date at Sephora, but for those of you who are decidedly over looking pasty, you can buy online starting April 15 when the Sevin Nyne Web site goes live.

Photo: Gary Gershoff/WireImage