Follow us on Twitter

Loading...

Style File Blog

february 13, 2012

Shopping alert

LifeStyle Mirror Launches With Daphne Guinness

01:02 AM
"It's a mix between a concept store and a mega-mall," Emanuele Della Valle (son of Tod's...

Designer update

Saturday Night At Milk Studios: Alejandro Ingelmo And Ostwald Helgason

02:02 PM

more from the style file blog ›

ALL POSTS TAGGED "Max Factor" browse more tags

Backstage Reviews

Man Ray Meets Debbie Harry, Backstage At Gucci

Beholding the backstage scene at Gucci was something of a serious flashback—and we’re not just talking about the overt references to Surrealist artist Man Ray and Blondie front woman Debbie Harry. There was Pat McGrath, brow bleach in hand, calling to mind her blocked-out arches phase circa Fall 2009, when an all-forehead, all-the-time mandate swept [...]

September 22, 2011  11:50 am

Beauty Insider

At Gucci, Birds Of A Feather Flock Together

If it ain’t broke, don’t fix it, as the old saying goes. That seemed to be the underlying philosophy at Frida Giannini’s Gucci presentation this morning. The clothes harked back to the flashy, Seventies vibe that was such a hit for Spring. And so too went the hair and makeup, both of which bore resemblances [...]

February 23, 2011  7:29 pm

Beauty Insider

Mad Men Makeup: It’s Baaack

Mad Men returns to the airwaves this Sunday for its fourth season of three-martini lunches, complicated affairs, and smoky arguments—and while the plot will undoubtedly explore new directions, don’t expect any dramatic changes in the characters’ looks. In other words, Joan will not abandon her signature coral lip. However, the series’ costume designer has hinted [...]

July 22, 2010  11:14 am

Industry News

Mind Your Sternum, Girls On Film, And More…

In the age of the navel-dipping dress, sternum maintenance takes center stage. [Glamour]
Fashion companies aren’t the only ones making films to push product these days. Nick Knight and Pat McGrath recently teamed up to put Max Factor back in the movies. [WWD]
A female Viagra? It could be closer than you think. [WebMd]
After six unisex scents, [...]

November 20, 2009  5:06 pm

Industry News

Eva Longoria Parker: Don’t Quit Your Day Job

The fact that “celebrity sells” has been standard business practice in the beauty world since Judy Garland was hocking Max Factor’s pancake makeup. But a new poll suggests that consumer preferences might not actually be swayed by starlets. In a survey conducted for AdweekMedia, respondents were asked whether the presence of a celebrity in an [...]

August 10, 2009  12:20 pm

Industry News

P&G Brings Daytime Drama To China

I’m not gonna lie, I’ve watched some Days of Our Lives in my day, predominantly in my school years, when I could capitalize on daytime television if and when I stayed home sick. I must’ve been too wrapped up in the Marlena/possession plotline to realize the subtle product placement at play, but apparently Procter & [...]

July 1, 2009  12:15 pm

Industry News

R.I.P Max Factor

Lovers of lipstick, mavens of mascara, bow your heads and please observe a moment of silence for one of makeup’s fallen heroes. In a sad bit of news, Procter & Gamble announced yesterday that it will be phasing out the legendary Max Factor line. “The Makeup of Makeup Artists” will cease to exist stateside come [...]

June 5, 2009  1:02 pm

Beauty Insider

Smoky Eyes: From The Club To The Country Club

Smoky eyes, smoky nightclubs—they just go together. So it was a surprise to see them at Michael Kors and Oscar de la Renta, two designers who typically show fresh, natural faces and whose clientele would never be caught at Marquee or Lotus. Given the task of “creating a bit of an edge” at Michael Kors, [...]

February 19, 2009  1:11 pm

Industry News

Makeup, Unscripted

While shows like Blow Out and Shear Genius have made the drama of real-life hairdressing familiar to TV-obsessed Americans nationwide, the reality show goldmine of the face-painting business has somehow managed to remain untapped. To fill this void, Lifetime is launching Blush, a new competition that’s looking to crown “the next great makeup artist.” With [...]

November 10, 2008  12:31 pm

Beauty Insider

Pat McGrath: Addicted to Love?

We don’t want to state the obvious, but we feel compelled to point out the Robert Palmer video-loving that was going on at Louis Vuitton. Sure, you could also link makeup artist Pat McGrath’s backstage beauty look to the collection’s “sexy, saucy, Parisian forties” nuances, but the cheek contouring, smoky eye, and glossy red lip, [...]

October 7, 2008  11:56 am