47 posts tagged "OPI"
Net-A-Porter, For All Your Beauty Needs; OPI To (Finally) Do E-Commerce; And More…
Net-a-Porter is branching out into beauty. Look out, Sephora. [WWD]
OPI, a mainstay among nail fanatics the world over, has just made a major move to help average consumers procure its products. In a company first, the salon-only brand will start selling its lacquers on Ulta.com. [OPI]
Rachel Zoe opened her DreamDry blow-dry salon in New York’s Flatiron District last month, and 1,000 appointments in the first week alone gave her the confidence to expand. Another Manhattan outpost on 57th Street as well as national locations are scheduled to roll out this year. [WWD]
Gisele’s new Chanel beauty video for its Les Beiges makeup collection is up and running—and pretty tame. But just seeing the supe onscreen makes it a must-see. [Huff Po]
Halle Berry made headlines this morning after telling Conan O’Brien where exactly she sprays that collection of fragrances that bear her name. “You’re supposed to spray it in between your thighs. Then it heats up and the aroma rises up all day long,” Berry told the late-night host. Scandalous! [NYDN]
Word from the gossip mill is that Adele is designing a skincare line—or will be the face of a new skincare line. Watch this space. [OK!]
Early Predictions For The Fall Finger-Painting Forecast
It’s only day two of New York fashion week, but we’re going to go out on a limb and say that there’s a new nail trend brewing, and it’s got nothing to do with art. After Spring’s nothing-but-nude polish mandate, the influx of deep, dark varnishes we’ve seen over the past forty-eight hours has been that much more noticeable. At Richard Chai, Deborah Lippmann used the opportunity to preview her new-for-holiday Harem Silks from Bombay, a deep chocolate-bordeaux hybrid with a matte finish, while Butter London’s global color ambassador, Katie Hughes, used the Brit brand’s similarly hued, albeit glossy, La Moss backstage at Dannijo. Then, at BCBG, Lubov Azria’s bohemian babes got two coats of OPI’s Black Onyx lacquer with a semimatte top coat (because nobody loves a slick of edgy black nail polish like the beanie-wearing set). Could this signal an end to the manicure madness and a return to more classic, seasonal colors? We’ve got three more weeks to find out.
Marimekko Hearts Aesop; Gwyneth’s “Elimination Diet” Secrets, Revealed; And More…
Finnish design giant Marimekko and Australian apothecary brand Aesop have teamed up on a new skincare line dedicated to Finnish sauna culture. The two-piece range that launches in April will also boast one of Marimekko’s signature prints—as if it needed any help in the way of desirability. [WWD]
More details are emerging about Gwyneth Paltrow’s highly anticipated second cookbook, “It’s All Good: Delicious, Easy, Recipes That Will Make You Look Good and Feel Great.” Set for release on April 2, the tome reportedly comprises a collection of 185 “restorative” dishes of the sugar-free, non-dairy, vegetarian, wheat-free, and non-alcoholic variety that are based on a restrictive “elimination diet” that Paltrow claims helped her lose weight and feel more energetic. Mmmm. [NYDN]
For its latest movie-inspired range of nail lacquers, OPI is getting behind this year’s Oz the Great and Powerful in a big way with seven polishes inspired by the fantastical film. [InStyle]
Move over, Michelle Phan. There’s a whole new crop of beauty vloggers (video bloggers for the neophytes among you) making waves on the world-wide Web. [L.A.Times]
“For special occasions, practice your makeup one day before so you are not stressed.” So says Salma Hayek (and so we shall abide). [Glamour]
The Kanye Effect; OPI Horses Around On Camera; And More…
There’s a hint of Kanye in Kim Kardashian’s new fragrance, Glam. “My personality and my mood was light and fun,” the reality star says of the time last year she spent creating the fruity-floral—which, uncoincidentally, is also when she started her relationship with West. “Glam…was me waking up,” adds Kardashian. [People]
Move over, Brad Pitt. Givenchy has just announced its new male perfume spokesperson, Simon “the Mentalist” Baker. [NYDN]
First came word of their new batch of brand ambassadors, and now OPI has released its first short film, a vignette that stars its Pink-ing of You, Red My Fortune Cookie, Need Sunglasses?, and No Room for the Blues lacquers, which have been painted onto four dancers’ tips for their individual face-offs against a thoroughbred horse named Lady in Black, an homage to the brand’s onyx varnish. It certainly makes the colors, er, come to life… [YouTube]
Asia’s latest plastic surgery craze to gain popularity in the U.S.? Double-eyelid surgery—three words that makes us cringe just typing them! [Glamour]
Team USA For OPI; Roberto Cavalli Wants To Do Makeup; And More…
After the Summer Olympics basically became free advertising for a number of nail polish brands whose lacquer colors were worn by athletes across the globe in the name of competitive finger flair, OPI has found a way to capitalize on the buzz. The brand has just named gymnast Gabby Douglas and volleyball superstar Misty May-Treanor as spokeswomen for its GelColor line. [WWD]
Twilight star Ashley Greene has gone Rihanna red for fall—and presumably for the film saga’s final press junket, which begins next month. [E!]
Never mind what you’ve heard; nail polish should not be refrigerated to prolong its life. Apparently, the cold can cause it to thicken. Better to store your favorite varnishes at room temperature, away from direct sunlight. [Fox News]
“When are we going to start with the cosmetics?” Roberto Cavalli has reportedly asked Coty, which holds the designer’s beauty license. “They said we had to do the perfume first. But my world, my fashion, is colors,” Cavalli continued. We’re ready. [WWD]

