Live Web casts have emerged as the marketing world’s favorite new channel for generating buzz for everything from fashion shows to celeb-fronted symposiums. Pantene is the latest brand to get in on the game, using the digital format to announce some spokesperson news that’s been hyped all week. For the past few days, clues have [...]

Man-about-town Sean “Puffy” Combs was in London last night to promote his new album Last Train to Paris—and his Sean John fragrance, it seems. The rapper/designer/business mogul apparently insisted on having the perfume sprayed in the room to signal his arrival, and again every 20 minutes afterwards to keep the scent potent. Yes—subtlety is, in [...]

I’m not gonna lie, I’ve watched some Days of Our Lives in my day, predominantly in my school years, when I could capitalize on daytime television if and when I stayed home sick. I must’ve been too wrapped up in the Marlena/possession plotline to realize the subtle product placement at play, but apparently Procter & [...]

Cassia Seed/ (kash-uh seed)/ n./ 1. The seeds of a wild herb native to India with small, pale yellow flowers and aromatic bark; also called Cassia obovata; /n./ 2. Included in ayurvedic texts for superior conditioning and thickening capabilities when applied to hair in its powder form, e.g., “Sufferers from dull, thin hair, rejoice; it’s [...]