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August 1 2014

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2 posts tagged "Patti dubroff"

Fashion’s Favorite Beauty Pros, Now Selling…at Costco?

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Beautys-Most-Wanted-CostcoHigh-low fashion partnerships are a dime a dozen these days. Topshop has teamed up with Christopher Kane and Mary Katrantzou; Target has showcased capsule collections from Proenza Schouler and Alice Temperley; and H&M has stocked studded leather jackets designed by Donatella Versace, party dresses from Lanvin’s Alber Elbaz, and, starting this Fall, quintessentially cool wardrobe staples from Isabel Marant. Now, the beauty world is following suit. With Walgreens and Duane Reade’s The Look boutique and home-shopping channels such as QVC and HSN leading the charge, prestige beauty products are becoming more and more accessible to the masses—especially since Costco launched its Beauty’s Most Wanted program.

The members-only wholesale-shopping destination that specializes in everything from clothing and electronics to grocery, pet-supply, and even funeral essentials (not lying) launched a three-piece hair collection with Orlando Pita last month, showcasing an Argan-oil-enriched shampoo, conditioning treatment, and hair oil created by the legendary hair hero, and today it added makeup and nail ranges to its arsenal. Celebrity face painter, and Gwyneth Paltrow favorite, Pati Dubroff has designed a twelve-color eye-shadow palette, as well as chubby eye and lip pencils, for her debut offering, while green-leaning nail artist Jenna Hipp has released a What’s Hot Now kit that features a dozen eco-friendly lacquers in pastel, bold, and glitter-flecked hues that come packaged together with a nail file. Now you can buy that oversize dog bed you’ve been in the market for and get your upscale polish fix in one fell swoop.

Available at select Costco locations and at www.costco.com.

Photo: Courtesy of Costco

OpenSky Bets On Beauty

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When OpenSky launched last year, its mission statement was simple: provide a new kind of online shopping experience that is curated by consumers and based around the weekly-updated picks of experts in the arenas of food, style, healthy living, kids, and home. So, rather then spend hours clicking through the Web pages of Williams-Sonoma for a good food processor, you could just take Iron Chef Bobby Flay’s word for it. Need to navigate your way around Ikat scarves? Model Veronica Webb has you covered. Until this month, however, the site’s 1.5 million members have gone without beauty experts to steer them in the right direction as far as the latest in organic skincare, haircare, and fragrances are concerned. But that will all change tomorrow, when OpenSky’s handpicked batch of beauty ambassadors take to the Web via video and informative vignettes to enlighten you in the way of proper primping.

“Everyone’s always making lists [of products] around me, then forgetting the lists, then asking me again,” jokes celebrity makeup artist Pati Dubroff, who points out that her new role offers a venue to help inform interested parties of the best cosmetics of the season—and show them how to apply them as well (her first round of weekly picks will include By Terry Rouge Terrybly Lipstick as well as the brand’s Touch-Expert Advanced Concealer). New York-based dermatologist Dr. Neil Schultz couldn’t agree more. The good doctor of DermTV fame is using his weekly platform to educate consumers about two extremely important antiaging tips: sunscreen and exfoliation. Other pros whose picks will be available for the perusing in addition to the site’s own recommendations include renowned perfume writer and former New York Times fragrance critic Chandler Burr—who will reveal a secret scent once a month after dropping periodic hints about its composition—backstage regular Orlando Pita, whose initial round of favorites includes the classic Mason Pearson brush as well as Leonor Greyl’s Styling Spray, and Serge Normant, who won’t only be hawking his favorite styling aids on OpenSky but debuting a few of his own as well. This week will see the exclusive launch of Normant’s new Avah Eau de Parfum hair fragrance, the first time you will see it online or in-store anywhere. If that’s not a reason to join up, we don’t know what is.