When Prescriptives announced that it would be pulling its products from stores back in 2009, we were heartbroken. Like other devotees of the company’s custom-blended foundation and its Magic Liquid Powder (our own beauty secret weapon), we desperately tried to figure out how to replace the products that had become staples in our makeup bag. [...]

First Max Factor, now this. In a statement made yesterday, the Estée Lauder Companies announced that it will be closing the global wholesale distribution of its Prescriptives brand by January 31 of next year. According to the official press release, the brand’s long-term business model is “no longer viable given the current market environment.” Its [...]

MICA/(my-kah)/n./ 1. A sheet silicate mineral characterized by a near perfect atomic arrangement that creates a series of hexagonal crystals in two varieties—brown, or Phlogopite, which contains iron and magnesium; and clear white, or Muscovite, which contains potassium and aluminum; /n./ 2. Derived from the Latin word Micare, meaning “to glitter,” in reference to its [...]

From the people who brought you Great Lash (and its even more coveted waterproof version) comes the first vibrating mascara to hit the mass market. Introducing Maybelline’s new Pulse Perfection by Define-A-Lash, which delivers 7,000 battery-powered vibrations per minute, mimicking the manual zigzag motions that are typically necessary for lush lashes. Promising results that are [...]

When Lancôme’s Ôscillation vibrating mascara wand hit the market last fall, one had to assume that other companies would quickly follow suit. And so they did: Estée Lauder promptly put out its TurboLash, and after debuting on QVC in December, Prescriptives’ Motor-Eyes Instant Action Mascara is hitting department store counters this week. Our favorite of [...]