59 posts tagged "Sephora"
Fresh on the heels on another set of successful Spring presentations for their lines The Row and its more contemporary counterpart Elizabeth and James, Mary-Kate and Ashley Olsen have officially announced what they alluded to at the latter show just yesterday: Starting next year, the sister duo will be back in the fragrance game, creating a signature Elizabeth and James scent with Sephora. Back in 2006, before the fashion fame, the Olsens dabbled in fragrance with a series of body sprays that were evocative of travel destinations (Malibu Style, London Beat, and South Beach Chic were the toast of the tween beauty game). Their newest perfume project will prove a much more sophisticated offering, and if Sephora’s recent partnership with Marchesa is any example, it should be pretty luxe, too. Stay tuned. [WWD]
Marchesa’s Georgina Chapman has had her hands in a few different honey pots of late. Following the launch of a capsule makeup collection for Le Métier de Beauté a few years back, Canon just announced that Chapman would join Ron Howard’s Project Imagina8ion as the guest director of a short film that will premiere at Project Imaginat10n, the first photography-inspired film festival, next year. Also on her agenda: a new fragrance with Sephora. “We thought it was such a simple idea—and we really loved the idea of the collaborative spirit,” Chapman said at a dinner at New York’s Crown restaurant this week to fête the arrival of Parfum d’Extase, the first fragrance from the fashion house she built with Marchesa co-founder Keren Craig. Taking into account the design duo’s knack for red carpet-ready gowns, it should come as no surprise that the iris root, freesia, violet leaf, night-blooming jasmine, and ambrox eau is meant to be the epitome of luxury—or that Chapman herself has always kept it pretty classy when it comes to signature scents. “I think my first fragrance was Opium in the eighties,” she admits (no brief love affairs with Bath & Body Works’ treasure trove of teen queen fruity florals here). But it’s the scent’s olfactory intrigue that Chapman is most excited about. “We came up with the story of what we wanted [it] to encapsulate, to feel sensual and feminine yet still embrace and celebrate the wearer’s unique style and sensibility, and then we did blind smellings,” she recalls. “We smelled about ten different scents and this one had a mystery. It was a bit intoxicating.” Less deliberation went into the bottle, which Chapman had “a clear idea about” from the get-go: Designed by Malin Ericson of the creative agency Vanessa Stevens + Company, the flacon evokes a raw, bejeweled quartz crystal, its faceted topper a near exact match of a Marchesa minaudière clasp. It’s another phase of what will hopefully be many more crossover efforts from Chapman, although she’s keeping mum on her next move. “We’ll just have to wait and see what happens.”
After declaring Tangerine Tango, a punchy carrot hue, the color of the year in the Spring, Pantone, the global color authority, had everyone thinking orange—Sephora included. The beauty giant teamed up with the global color authority to release a host of clementine-tinged makeup staples—eye shadows, nail lacquers, and false lashes included. It marked the beginning of what would blossom into an, err, beautiful friendship that has now given way to Color IQ. The latest collaboration from the dynamic duo represents a groundbreaking innovation in the painstaking process that is foundation selection. Based on the simple truth that skin colors are comprised of many distinct shades, Sephora and Pantone dreamed up a device that will eliminate any and all skin-perfecting problems. Long gone are the days of buying a foundation only to realize it’s too orange, too yellow, too dark, or too chalky; in their place, the age of Capsure, a compact, handheld “spectro-colorimeter” that records 27 images of the skin in 1.8 seconds, analyzes them, and then assigns them an official Pantone skin tone number. Melanin, sun exposure, and freckles are also taken into account, so even if you’ve done a little too much sun worshipping recently, you’ll still get an accurate reading. Then comes the fun part: using an iPad, in-store experts at the luxury beauty emporium load up their universal skin tone library data system to match your precise skin tone (narrowed down from 110 shades) to any of the 1,000 foundations that they carry from myriad brands. If you want to go a bit darker for the summer, you can tap that option and get a whole new list of products that stays perfectly within your personalized pigment shade range; ditto rosier, lighter, more luminescent, or more matte options. The best part? It works. On a recent visit, we found spot-on matches from Make Up For Ever, Christian Dior, and Nars; the latter of which was our favorite. That bottle of its Sheer Matte Foundation in Gobi is nothing short of a game changer, not unlike the new technology itself.
Color IQ arrives at Sephora’s 5 Times Square New York flagship tomorrow July 26, and will roll out to its San Francisco flagship in early August followed by other nationwide locations.
Just days after announcing a new scent called Dot, Marc Jacobs is upping the ante with plans for a future color cosmetics line with Sephora. “I see makeup, fragrance—everything, really—as an opportunity. The idea of choosing a color for your lip, or an eyeliner—it’s just such a delight…something that people really enjoy,” Jacobs told WWD. [WWD]
The London Olympics are still several months away, but the games are already on for companies looking to snag athlete endorsements. CoverGirl recently announced two new faces—beach volleyball player Jennifer Kessy (pictured) and boxer Marlen Esparza—who will be promoting limited-edition mascara and lip color. [StyleNews]
Franca Sozzani has never been afraid to address health concerns in the fashion industry—particularly, eating disorders affecting models and young girls’ self-image issues. In a speech yesterday at Harvard, the Vogue Italia editor said, “We cannot generalize, of course, and accuse the girls we see walking runways of being anorexic. They are still undeveloped and are taken as role models, for instance, by girls who may already have personal issues and are therefore easily influenced—and fashion becomes one of the causes.” [StyleList]
There are few women we’d buy a wig from, but perennial bombshell Raquel Welch might just be the one. The curvy actress has been peddling faux manes since 1998, and is expected to pull in $50 million in 2012. Word is Welch will introduce a new high-end line called 24/7 Glamour in the Fall. [WWD]
What do Beyoncé, Marilyn Monroe, and Lara Stone all have in common? Apparently exquisite décolletage. A recent Wonderbra poll conducted in honor of National Cleavage Day ranked the Top Ten women sporting perfect cleavage. [Huff Po]
In its first collaboration with beauty retailer Pantone Universe, Sephora is paying tribute to 2012′s Color of the Year, Tangerine, with a limited-edition collection of vibrant red-orange cosmetics in stores now. Run, don’t walk. [Fashion Etc.]
This might be the most imaginative fast food ad yet. Burger King Netherlands put out this tasty, calorie-free eye makeup look that’s got us reconsidering those Whopper value meals. [Buzzfeed]