Style.com

April 18 2014

styledotcom "We wanted to explore new bikini shapes. This is very new for Brazil..." stylem.ag/1lgjZUc pic.twitter.com/AEqOm1LlDG

Subscribe to Style Magazine
61 posts tagged "Sephora"

Anna Sui Beauty: It’s Baaaaack

-------

Sui Love By Anna Sui was our first fragrance obsession. True story. After kicking a long preteen addiction to the Bath & Body Works scent collection (that’s what happens when you grow up in the suburbs), the fruity floral that came in the rainbow butterfly flacon seemed, at the time, like a real chic alternative. This was back in the nineties, though, when Sui’s then-nascent beauty line was readily available at all manner of department stores. Following some licensing issues, however, her collection of fun fragrances, flirty cosmetics, and, more recently, nail lacquers, hasn’t been on shelves in the U.S. since, save for at Sui’s small boutique in Soho. Her perfumes have been selling like gangbusters in Asia, however, as you might imagine, with names like Secret Wish, Flight of Fancy, Forbidden Affair, and, Sui’s most recent release, Fairy Dance. Every season at her show in New York, Sui sets up a beauty bar to showcase the product line and, in a way, let us all know what we’ve been missing. But last night at her Fall presentation, there was a sense of optimism afoot. “We’re celebrating a new partnership with Sephora,” her publicist told us as we perused the offerings. That’s right; starting March 7, Anna Sui’s beauty line will be back in the U.S. of A., first via a collection of her four best-selling fragrances, and then, fingers crossed, with the introduction of her rose-scented cosmetics range. Mark your calendars.

Photo: Courtesy of Anna Sui

Weed: The Skincare Line; The Depressing Truth About Diet Soda; And More…

-------

Since marijuana became legal in Colorado in November, people have been rejoicing in the herb-turned-recreational-drug—so much so that a new brand is now using the medicinal properties of cannabis in skincare! But because of the high levels of the active ingredients THC and CBD in Apothecanna, as the line is called, consumers must visit a legal medical-marijuana dispensary in Colorado to purchase them. [Daily Mail]

Sephora’s new penchant for designer collaboration, which has seen partnerships with Marchesa, Karl Lagerfeld, and, coming this year, Mary-Kate and Ashley Olsen, as well as Marc Jacobs, may outdo similar programs produced by mass-market fashion retailers, if new market research is any indication. While fashion sales continue to slump, there are reports of increases across all beauty categories. [TIME]

Bad news for Diet Coke lovers: New research suggests that soda drinkers—particularly those who prefer beverages of the artificially sweetened variety—are more likely to be diagnosed with depression than those who don’t drink sweetened beverages. Karl Lagerfeld, take note. [NYDN]

And the BAFTA goes to…the nominations for Best Makeup from the British Academy of Film and Television Art have been announced and include The Hobbit: An Unexpected Journey, Anna Karenina, Hitchcock, Les Misérables, and Lincoln. The awards will take place February 10. [Make-Up Artist Magazine]

Photo: Courtesy of Apothecanna

Eau De Elizabeth And James

-------

Fresh on the heels on another set of successful Spring presentations for their lines The Row and its more contemporary counterpart Elizabeth and James, Mary-Kate and Ashley Olsen have officially announced what they alluded to at the latter show just yesterday: Starting next year, the sister duo will be back in the fragrance game, creating a signature Elizabeth and James scent with Sephora. Back in 2006, before the fashion fame, the Olsens dabbled in fragrance with a series of body sprays that were evocative of travel destinations (Malibu Style, London Beat, and South Beach Chic were the toast of the tween beauty game). Their newest perfume project will prove a much more sophisticated offering, and if Sephora’s recent partnership with Marchesa is any example, it should be pretty luxe, too. Stay tuned. [WWD]

Photo: Larry Busacca/Getty Images

Eau De Marchesa

-------

Marchesa’s Georgina Chapman has had her hands in a few different honey pots of late. Following the launch of a capsule makeup collection for Le Métier de Beauté a few years back, Canon just announced that Chapman would join Ron Howard’s Project Imagina8ion as the guest director of a short film that will premiere at Project Imaginat10n, the first photography-inspired film festival, next year. Also on her agenda: a new fragrance with Sephora. “We thought it was such a simple idea—and we really loved the idea of the collaborative spirit,” Chapman said at a dinner at New York’s Crown restaurant this week to fête the arrival of Parfum d’Extase, the first fragrance from the fashion house she built with Marchesa co-founder Keren Craig. Taking into account the design duo’s knack for red carpet-ready gowns, it should come as no surprise that the iris root, freesia, violet leaf, night-blooming jasmine, and ambrox eau is meant to be the epitome of luxury—or that Chapman herself has always kept it pretty classy when it comes to signature scents. “I think my first fragrance was Opium in the eighties,” she admits (no brief love affairs with Bath & Body Works’ treasure trove of teen queen fruity florals here). But it’s the scent’s olfactory intrigue that Chapman is most excited about. “We came up with the story of what we wanted [it] to encapsulate, to feel sensual and feminine yet still embrace and celebrate the wearer’s unique style and sensibility, and then we did blind smellings,” she recalls. “We smelled about ten different scents and this one had a mystery. It was a bit intoxicating.” Less deliberation went into the bottle, which Chapman had “a clear idea about” from the get-go: Designed by Malin Ericson of the creative agency Vanessa Stevens + Company, the flacon evokes a raw, bejeweled quartz crystal, its faceted topper a near exact match of a Marchesa minaudière clasp. It’s another phase of what will hopefully be many more crossover efforts from Chapman, although she’s keeping mum on her next move. “We’ll just have to wait and see what happens.”

Photo: Courtesy of Sephora

Matchmakers: Sephora And Pantone Universe Make Foundation Foul-Ups A Thing Of The Past

-------

After declaring Tangerine Tango, a punchy carrot hue, the color of the year in the Spring, Pantone, the global color authority, had everyone thinking orange—Sephora included. The beauty giant teamed up with the global color authority to release a host of clementine-tinged makeup staples—eye shadows, nail lacquers, and false lashes included. It marked the beginning of what would blossom into an, err, beautiful friendship that has now given way to Color IQ. The latest collaboration from the dynamic duo represents a groundbreaking innovation in the painstaking process that is foundation selection. Based on the simple truth that skin colors are comprised of many distinct shades, Sephora and Pantone dreamed up a device that will eliminate any and all skin-perfecting problems. Long gone are the days of buying a foundation only to realize it’s too orange, too yellow, too dark, or too chalky; in their place, the age of Capsure, a compact, handheld “spectro-colorimeter” that records 27 images of the skin in 1.8 seconds, analyzes them, and then assigns them an official Pantone skin tone number. Melanin, sun exposure, and freckles are also taken into account, so even if you’ve done a little too much sun worshipping recently, you’ll still get an accurate reading. Then comes the fun part: using an iPad, in-store experts at the luxury beauty emporium load up their universal skin tone library data system to match your precise skin tone (narrowed down from 110 shades) to any of the 1,000 foundations that they carry from myriad brands. If you want to go a bit darker for the summer, you can tap that option and get a whole new list of products that stays perfectly within your personalized pigment shade range; ditto rosier, lighter, more luminescent, or more matte options. The best part? It works. On a recent visit, we found spot-on matches from Make Up For Ever, Christian Dior, and Nars; the latter of which was our favorite. That bottle of its Sheer Matte Foundation in Gobi is nothing short of a game changer, not unlike the new technology itself.

Color IQ arrives at Sephora’s 5 Times Square New York flagship tomorrow July 26, and will roll out to its San Francisco flagship in early August followed by other nationwide locations.