Another evening, another opening: Last night saw the official debut of Pringle of Scotland's new Mount Street store. And while London has played host to a bevy of ribbon cuttings this season, Pringle's felt like a more civil and collected affair than most—cushioned, perhaps, by the label's swaths of cashmeres (now available as well as part of a new Grace Kelly-inspired capsule collection). On hand to celebrate were Central Saint Martins' Louise Wilson and actress Hannah Murray (of Skins and Game of Thrones fame), but the biggest draw of the party was longtime Pringle champion (and sometime Pringle face) Tilda Swinton, in a black, semi-sheer column dress and signature platinum coif. What drew her? "For Scottish people, Pringle is sort of…a mother's milk," the Scots actress opined. "But," she quickly added, "likewise for golfers! And also for football hooligans!"