Bergdorf Goodman rolled out the gray carpet and posted velvet ropes along the better part of its Fifth Avenue block last night. And why not? The arrival of Raf Simons' inaugural Dior collection is a big deal. The party up on the second floor, on the other hand, was a relatively low-key affair. This left plenty of room to admire the store's Dior boutique, where the new decor and abundant copies of the second issue of Dior's in-house magazine (with Natalia Vodianova on the cover) will certainly help get shoppers into the mood to buy the Spring collection.
The house's president, Sidney Toledano, kibitzed with Harvey Weinstein, while the radiant likes of Olympia Scarry and Elisabeth von Thurn und Taxis circulated in Dior spring-summer looks—with dinner following at the Four Seasons' Grill Room, you could say they gave them a proper night on the town.
"It's kind of a Dior moment," cohost Linda Fargo offered. "On the runways this season, we saw all these variations of the New Look, with that fitted, flared silhouette." One of the store's alterations experts walked by and complimented Fargo's dress, which got the Bergdorf's tastemaker thinking. "They're a very big part of our heritage, these ladies. You know that pre-ready-to-wear, our ateliers used to make all the clothes? We would get patterns from the houses," Fargo explained. "Thank goodness for ready-to-wear. At least, when it's this good." Like Raf Simons' Dior is.