January 19, 2009
Richard Chai's response to the recession? To "design luxurious, confident" clothes that "give women a reason to buy." Certainly the designer's classic-with-a-twist coats are keepers; the beaded separates aren't hard to justify, either—gold, after all, is traditionally a safe investment. Pretty printed dresses added an ethereal dimension to this solidly conceived and constructed effort, but the collection's biggest selling point is the addition of new lower price points.