January 26, 2010 New York
When one of Moschino's iconic gold-letter logo belts was recently featured on the site of a prominent young fashion blogger, it sparked frenzied calls to the brand's Meatpacking District boutique. The belt is currently wait-listed, and designer Rossella Jardini is paying attention. Her fun and flashy pre-fall effort centered on reinterpretations of archival pieces. A pink tweed ladylike jacket featuring coin purse "pockets" was an update on a classic, while silk dresses featured a bold print taken from gold doorknocker-size hoop earrings that appeared in Franco Moschino's debut collection. Speaking of gold, it turned up everywhere: in the form of zipper trims on ruffled leather coats and as round buttons spelling out "Status Symbol" down the front of a cropped wool jacket. The all-out tribute to eighties optimism was infectious, and it's likely to resonate with customers—whether or not they're old enough to remember these looks in their original incarnations.
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