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Steven Alan

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NEW YORK, June 16, 2011
By Matthew Schneier
Business must be booming for Steven Alan. Demand for the designer's comfy-casual offerings has reached a level where Fall and Spring alone won't do; he's introducing his first full Resort collection, and he's quietly opened a second Brooklyn outpost near to his first, this one dedicated to his women's collection.

"Montauk in winter" was the theme he pursued for Resort. As Alan's label has grown, he and his team have moved from more item-driven collections to fuller-fledged, thematic offerings, like the California camping chic he channeled for Fall. Today you saw Montauk most in the colors and the textures of the clothes. There were sandy taupes, washed-out cadet blues—beach and sea, in other words—though sleeveless dresses and A-line tunic frocks were more summer than winter. New fabrics, like a papery silk linen and a glittering, Lurex-threaded brocade, suggested steps forward. This did feel more like the itemized collections of days past than Alan's recent presentations, but it was none the worse for that. There are plenty of pieces that a shopper would be happy to find on the rack, from a midi-length polka-dot-print tank dress to a washed-out stripy sweatshirt with a drawstring, bow-tied waist.

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