Edie Beale goes to Girl Scout camp. Creative director Jenna Lyons' starting point for J.Crew's Fall collection meant that the label's rumpled chambray button-downs, boyfriend chinos, utility jackets, and tweedy coats were accessorized to the hilt with Albertus Swanepoel hats, brooches and necklaces galore, textured tights, ankle socks, and desert boot wedges, as well as spangled, fur-trimmed shoulder bags. "I'm not expecting people to dress like this," Lyons said at Milk Studio's sun-drenched penthouse studio, referring to the Grey Gardens-influenced styling. "But they could, and I would love it if they did."

The important point is that, following the lead of the company's cleverly curated catalogs, there was ample opportunity to deconstruct the looks and find plenty of gotta-have-them, affordable basics, along with some truly special pieces. Among the on-trend surprises: an olive-drab vest with Mongolian shearling lining, a sweater jacket trimmed in alpaca, and, yes, diaper shorts—all pieces with that "Oh, is that J.Crew?" potential. "I love it when people ask that," said Lyons, who has been on a roll lately. "But why are they so surprised?"