Dark and goth-y? Stuck in their own groove of black and navy deconstructed streetwear? Anyone who thought they had Ed Meadham and Ben Kirchhoff safely categorized were thrown back in their seats, mouths open at the sight of the color, flowered dresses, lace veils, and tinselly embroidery the duo piled into their collection for Fall. This pair clearly has a romantic streak—one that originated when they watched a documentary tracing Romany culture and its links from India through to Spain, which they then mixed up with imagery from Corinne Day's nineties photography and thirties bias-cut Hollywood gowns. "This one came as a total stream of consciousness," said Meadham. "It's eclectic dressing-up-box pretty things, Christmas cracker crowns, painted biker jackets. We just wanted drama. For it to be a visual assault."

The departure divided audience opinion. For all those nonplussed, there were as many amazed by the creativity and risk-taking involved. Not all fashion should look the same, after all—and it often takes outsider designers like Meadham Kirchhoff to defy the predictable with a passion that comes from the heart.