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Mara Hoffman

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NEW YORK, February 11, 2012
By Brittany Adams
"Shaman gauchos" was the theme of Mara Hoffman's latest lineup. The designer, known primarily for her lively prints ("that's how we tell our story"), did presentations the past few seasons, but decided to up the ante for Fall and "give the clothes the movement they deserve on the runway," she explained backstage before today's show. There is always a mystical intention behind Hoffman's work, so meteorite patterns, tapestry motifs, and "third eye" symbols appeared on signature screened silk dresses and intarsia knits. And a jewelry collaboration with All For The Mountain featured complementary Mayan calendar talismanic charm necklaces.

But what might sound like a pastiche of spiritual inspirations actually made for breezy looks that you could picture any bohemian bombshell wearing on a relaxing weekend afternoon. A cozy shawl-collar wrap coat and graphic beaded tweed cloak, in particular, made a case for the outerwear offerings here. Naturally, Hoffman threw in a few more editorial pieces, like a sheer, floaty "dashiki" dress, and is reportedly pulling out all the magical stops when she designs pal Pamela Love's wedding gown for a ceremony in May.

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