Sportmax designs simple, easy-to-wear clothes for people who want the look of the moment without taking too many fashion risks. This season revolved around a beach motif, featuring shorts, customized tank tops and sexy bikinis decorated with petals. Simple T-shirts received a glamour boost with paillette detailing, and a Pucci-like print showed up on liquid chiffon skirts and handkerchief shirts. The "modern nomad" looks were accessorized with '80s-style sunglasses and gigantic bags—big enough to carry your beach supplies, or your all-important traveling essentials.