The husband-and-wife team of Mark Eley and Wakako Kishimoto has gathered a cult following for their charming, vaguely retro sensibility and their way with prints. In Eley Kishimoto’s world, life is the endless summer afternoon of an unsophisticated girlhood, a picture conjured by a warm nostalgia for an idea of cozy English domesticity circa 1950.

For next summer, the Eley Kishimoto ingenue will go about her errands in cotton pinafores with piping, sweet dresses in picnic checks, ginghams and polka dots, and skirts patterned with bold, loopy ’50s prints. When she goes to the seaside, she’ll have a cute cotton bikini with a frilled bottom, and if it rains, there are lots of nice raincoats to wear. For all occasions, there are lovely printed sneakers and flats shoes, to put a colorful spring in her step.