September 08, 2008
Simply put: Max went minimal for Spring. With ideas of purity and paring down, designing couple Max and Lubov Azria sent out a parade of jersey girls in an almost exclusively pale and neutral color palette. For the label, it was a welcome breath of fresh air, particularly when you consider its somewhat complicated and corseted Fall. The look this time around was mostly very fluid, with lots of draping, twisting, and casually exposed shoulders and backs. There was also a clean athleticism to it, with tops and dresses layered over bandeaux, bodysuits, and stretchy ribbed belts. Eveningan important category for a label that often dresses its front-row denizens (today that meant Barbara Bush, Tinsley Mortimer, and Maggie Betts)was similarly clean in unembellished georgette, cut to dramatically flap and flutter. It took a minute to realize that one of the songs on the show's playlist was the Black Ghosts' "The Repetition Kills You." It wasn't quite murder, but it did get a little monotonous. At least the Azrias were in on the joke (we think).