September 14, 2010 New York
"We wanted it to be a little more polished," Jack McCollough said backstage, before Lazaro Hernandez jumped in: "So we took all these feminine codes—the embroideries, the flowers—and mixed them up in our own way. We wanted to do something without any obvious references."
Their way meant a salmon matte crocodile coat with oversize hook-and-eye closure; bold, oversize, arts-and-crafts-y necklaces; and slipdresses flounced with ruffles and worn over retro bras and briefs (side note: It's nice to see that some designers can make pretty, yet practical answers to sheer). It was as over-the-top colorful as it sounds and loaded with sensory details.
By the end, the models weren't ladies anymore. With their loose tank dresses made from guipure lace in hot, sulfur colors and flat sandal-boot hybrids, they were simply cool Proenza Schouler girls. As the ecstatic scene backstage after the show confirmed, McCollough and Hernandez had given everyone a very welcome end-of-week boost.