Spring 2013 Ready-to-Wear
September 12, 2012 New York
Under the reign of chief creative officer and president LeAnn Nealz, the Juicy Couture girl has grown up and evolved. But she'll never be too old for a little Hollywood glamour—after all, she is a California girl at heart. "She's sophisticated but still playful and fun," Nealz said. One could picture her strolling on Rodeo Drive in the pale pink polka-dot shorts-and-jacket set, accessorized with a palm-tree-printed clutch. Ditto the floral minidress topped with a pink leather jacket and the series of shorts suits done in tropical patterns. Other looks were clearly meant for lounging by the pool. Nealz brought back an old Juicy Couture favorite—the tracksuit—with an updated, more mature fit. Gone are the days of the tight, flared sweatpants and matching hoodie. Here, the pants tapered at the ankle and served as a bathing-suit cover-up, over a coral monokini. This may be Nealz's way of saying that the tracksuit doesn't quite belong on the streets of Beverly Hills. Good call. The baseball jacket with "California" stamped on the back and the embellished denim cutoffs with a simple white button-up shirt, however, are certainly street-ready.