Many have claimed that Soho House has lost some of its panache. (We've heard more than one chicster refer to it as So-so House.) Well, here's an update. On Sunday night, the private club played host to not one, but two fashion week soiréses: Purple magazine's Audemars Piguet-sponsored bash (in the sixth-floor dining room) and a Mulberry dinner (in the fifth-floor library). "I was in the elevator with a bunch of people and they were telling a fabulous story," sighed Hilary Alexander. "And so I followed them into the wrong party." Mistake corrected, Alexander found herself face-to-face with a motley crew of Purple fans that included Milla Jovovich, Rosetta Getty, and Patricia Arquette in one corner; Leelee Sobieski, Arden Wohl, and Adam Kimmel in another; and Dan Colen, Terence Koh, and Terry Richardson in the back. Mincing among them all was Olivier Zahm, who said he was happy that so many people had turned out for his fête. Not that he should have been surprised, said more than one reveler. "Sometimes people forget that these parties should be fun," said re-emerging catwalker Tasha Tilberg. "But not here." Then, pointing to the menu card, which was printed on the back of a full-frontal nude picture taken by Zahm, she added, "I think everyone knows that a Purple party will be a fun one."

— Derek Blasberg