Let the Games Begin

Opening Ceremony Sets Up Shop in Tokyo

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Mary-Kate Olsen and Ashley Olsen with Carol Lim and Humberto Leon   
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New York and L.A.'s style sets hit Tokyo on Saturday night to celebrate the new Opening Ceremony store in the fashion mecca of Shibuya. And despite their none-too-shabby shopping credentials, they were duly impressed. "I think this is probably the most incredible store I have ever been to," cooed Kirsten Dunst, as co-owner Humberto Leon gave her a personal tour.

The Tokyo flagship—the third in Leon and his partner Carol Lim's OC family—is a dizzying eight-floor fashion wonderland based on OC's shop-in-shop concept, with themed floors heightening the sensory overload. "City of the Future" features Nom de Guerre, Proenza Schouler, and Alexander Wang, who was guiltily taking in the spectacle: "Fashion week is in a week and I am partying in Tokyo?" Other floors include "Office Space," featuring Erin Wasson x RVCA, and "Welcome Home," which houses the Japan-only Opening Celebration collection. The Row designers Mary-Kate and Ashley Olsen wandered around in kawaii rabbit and mouse ears after adding autographs to a few of their pieces.

Later, it was on to Ebisu's LiquidRoom, where the Strokes' Julian Casablancas played a live set of tunes from his new solo album Phrazes for the Young. By evening's end, the locals were suffering from celebrity overdose: Jason Schwartzman, Sean Lennon, and mom Yoko Ono partied along with local notables like actress Rinko Kikuchi, K-1 fighter Norifumi "Kid" Yamamoto, model Yu Yamada, and hairstylist Yuya Nara. "The energy in Tokyo is just insane," said Leon. "It's magnificent." On Saturday night, he was right.


Style.com

Style File Blog

november 23, 2009

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