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may 26, 2012

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Social intelligence

french connection

November 12, 2007  5:13 pm

Colette

Colette’s creative director, Sarah Lerfel, jetted to L.A. last week to participate in the Paper Los Angeles Project festival. First up on her agenda was the Colette Dance Class in Hollywood. With a dress code that read “bad-ass Michael Jackson monster looks,” a troupe of dance enthusiasts arrived in “Thriller”-inspired zombie costumes, but Lerfel’s “The Ghost and Mrs. Muir” ensemble, which was conceived with her co-host Jeremy Scott and included a bag from Undercover and a Comme des Garçons dress worn as a belt, earned her the best-dressed award of the night. Two days later, she was in the spotlight again at Colette’s stall at the Paper magazine-sponsored 24-hour department store on South La Brea. There, marathon shoppers including Lindsay Lohan indulged in everything from the Paris boutique’s namesake candles and compilation CDs to printed ribbon bracelets by Mike Mills. “I wanted to create a kind of social sculpture exploring consumerism, lust, aggression, and mania for limited editions, artist products, and art in general,” said Paper’s Kim Hastreiter. The fashion rag co-founder explained that she borrowed the idea from last year’s Art Basel fair in Miami, where she witnessed billionaires fighting over $69 skateboards by Jeff Koons. But she could’ve just as easily been inspired by Lerfel’s Rue St. Honoré shop.

Photo: Linlee Allen

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