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November 29, 2007 11:54 am
The worlds of Miu Miu and Prada continue to grow apart. While both brands are at the top of the high-fashion heap, their Spring campaigns continue to veer. Prada will go with models for its ads, but Miu Miu confirmed yesterday that hot Hollywood property Kirsten Dunst will display its wares. Dunst’s campaign was shot over three days in L.A. last weekend by Mert Alas and Marcus Piggott. Past Miu Miu campaign stars include Lindsay Lohan, also photographed by the duo, and Kim Basinger. Word on the street is that Dunst was more than happy to take a spin for the fashion brand, going blonder for some of the portraits (Mert & Marcus seem to like tonsorial extremes—remember Lohan’s even redder curls last spring?) and staying on set for an additional four hours after a ten hour shoot to make sure the perfect image was captured. Next year promises to be a big year for the brand’s American presence; Miu Miu outposts are scheduled to open in both New York, on 57th Street, and Los Angeles, on Rodeo Drive.
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